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Apple testing ‘Live Notes’ AI system to record Genius Bar sessions: report

The topic Apple testing ‘Live Notes’ AI system to record Genius Bar sessions: report is currently the subject of lively discussion — readers and analysts are keeping a close eye on developments.

This is taking place in a dynamic environment: companies’ decisions and competitors’ reactions can quickly change the picture.

Apple is reportedly piloting a new “Live Notes” system at some of its retail locations. This system uses AI to record and transcribe Genius Bar sessions with customers, according to the data a new report.

That transcript is then saved to Apple’s internal Genius Bar system. The goal, according to the data Bloomberg, is to let employees focus on customer service rather than taking notes.

Live Notes reportedly requires both the employee and customer to opt in before a Genius Bar session is recorded.

Still, Apple retail employees are said to be concerned about how this Live Notes system could eventually be used:

The test has nevertheless sparked concern among some Apple retail employees, who worry that recordings could eventually be used to coach workers or factor into performance reviews. But the company has indicated that the recordings themselves won’t be saved and managers don’t receive the transcripts. Employees also can edit both the transcript and summary before saving them to Apple’s internal Genius Bar system. Moreover, it’s meant to be an opt-in program.

As of right now, Live Notes is not mandatory. Bloomberg says it’s “unclear” whether Apple plans to expand the system to more stores, make it mandatory, or change how transcripts are used.